Fractional Sales Management
At Keylan, we optimize your sales performance freeing you to focus elsewhere. Want a professional, experienced sales manager at a fraction of the cost? Need help with strategic planning? Stuck on refining sales processes, goals, and metrics? Need to onboard new sales reps but don’t know where to begin?
You’ve found your resource—right here at Keylan.
With our fractional services, you don’t need to hire a full-time employee to get the job done. Our affordable fractional sales management model will bring the leadership and discipline of an experienced sales leader you need to your business—without the extra cost.
Do I need fractional sales management?
In our experience, it doesn’t hurt, especially for small and medium-sized businesses. That’s because small businesses don’t have the cash to endlessly invest in recruiting, training, and paying qualified employees like large companies do. Instead, they try one of the following approaches, with poor results:
- The CEO tries to manage the sales team, spending less time on executive tasks and insufficient time managing the sales team, a job visionaries generally do not relish.
- No one manages the sales team, which is undeniably cheaper but doesn’t bring desired results.
- They hire an inexpensive (perhaps less-than-qualified) sales manager. This option often has the leadership team wishing they’d never hired a manager.
- They hire a qualified, top-tier sales manager, but the expense proves to be too great.
- They promote an existing salesperson to a managerial role, effectively killing that sales stream. Additionally, these salespeople may be excellent at closing deals, but not managing a sales team. The company ends up with a bad sales manager and fewer sales.
With Keylan, there’s a better option!
Hire us as your fractional sales manager, and you’ll get an experienced, robust manager at a sliver of the cost. Each week, our team will work with you and your team to improve lead generation, better structure the sales process, leverage sales technologies, create a pipeline model and accountability, and individually coach reps.
Plus, with Keylan in your corner, you can keep your leadership team in their offices—completing the executive tasks necessary to keep your business running—while we handle the sales team.
I'm sold!
Here’s how it works:
- Keylan will perform an audit of your existing sales structure.
- Then, we’ll focus on increasing lead generation quantity and efficiency.
- Next, we create a proven and repeatable sales process for the company.
- After that, we leverage technology to reduce sales costs and effectiveness.
- Next, we improve sales management by installing models, systems, and management.
- Finally, we improve individual salesperson performance through continual coaching, mentoring, and training.
As a Keylan client, you’ll get:
- Realistic sales processes, goals, and metrics
- Established practices for sales effectiveness and success
- Mentoring for inexperienced sales managers and managers-in-training
- Sales audits and assessments for strategic insights
- Coaching and training sales reps for peak performance
- CRM selection support, including implementation and optimization assistance
- Strategic insight into sales opportunities
- Streamlined new hire onboarding processes
“In 2019, Dickenson & Associates made a very important decision to contract with Kevin Hudson and his organization. We are certainly off to a very exciting start. Our three younger professionals are working with Kevin weekly. Kevin has delivered what he promised as well as helped our professionals navigate all activity during these challenging times. Kevin has become a critical asset to our organization. He has held our three junior associates accountable daily, pushing them in an appropriate manner to complete calls, emails, virtual meetings, application submissions and case closings. This in turn has increased overall revenue for our organization. Kevin is a wonderful coach and a true professional. His honesty and candor are fabulous. We strongly recommend him and the Keylan team.”